https://www.youtube.com/watch?v=InN07z-8LwE
This commercial introduced a new warframe, which is a character in the game. At the beginning of the video, there is a distinct headline states this game is "blood and gore violence" and only apply for "aged 17 and over".
The purpose for this commercial is publicizing and selling this new character, because players need to purchase directly on official website or take a lot of time on game tasks to own this warframe.
As an audience, I really want to get this character as soon as possible after watched this video, because this commercial clearly showed Nekros' controlling and powerful abilities to captivate enemies.
For the logo of this game, we can easily find it in the bottom right corner and at the end of the video. The logo looks like a blooming lotus, at the same time, the highest commander in this game is also named "Lotus". Players can see this logo everywhere during the missions of the game. There is no doubt that this logo as a significant icon for this game.
Then, the use of gruesome background music in this video indicates the main abilities for this character, like a sorcerer to control others. At the same time, there are mostly dim light in this video, and the enemy is also scared of the new character, which convinces players that the character is powerful and worth buying.
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